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How We Created a Smart Algorithm to Optimize Delivery for a Cold Chain Logistics Company
How We Developed An Online Booking System & Driver App For a Logistics Company
Overview
Smart Delivery, a logistics and transport business based in the EU reached out to Brainium to develop a custom algorithm that automatically creates an optimized delivery plan for their fleet of trucks, after calculating multiple parameters.
Our client Smart Delivery, is primarily involved in the logistics and transport sector in Sweden. At present, Smart Delivery is one of the leading companies offering safe and environmentally certified cold chain deliveries throughout Sweden.
They help both large and small companies with refrigerated transport to homes. Understanding the vital need for an unbroken cold chain, our client ensures that all their last-mile deliveries are characterized by high security, a state-of-the-art logistics platform, and personalized service.
Brainium’s team of experts built a smart algorithm that powers the platform our client utilizes to manage their entire cold chain logistics. The solution we developed gives our client complete control over their transport and logistics processes. Brainium’s custom algorithm has helped to make our client, Smart Delivery, the top-rated last-mile delivery platform available in the market.
Challenges We Addressed
In the beginning, our client struggled to find experts in custom algorithm development. After a series of unsuccessful discussions with developers, they finally reached out to Brainium’s IT consultants. Our first step was to thoroughly understand their pain points and define their specific requirements for a smart logistics platform.
- The primary challenge was optimizing the delivery of temperature-sensitive products through an unbroken cold chain, ensuring safe last-mile deliveries to homes.
- This issue arose because, with thousands of deliveries to make each day, human agents could not manually create optimized route plans for multiple trucks or calculate the minimum number of trucks required for efficient delivery.
Our Approach
In our initial approach, we applied a standard ‘shortest path’ algorithm from graph theory, combined with the Google Routes & Distance API, to calculate optimal routes for deliveries. However, this method failed to produce the expected results in terms of both accuracy and efficiency. To overcome these limitations, we developed a customized algorithm tailored to handle complex delivery conditions, ensuring improved performance and more reliable results.
Tech Stack
Use Of Technology
- Python
- Laravel
- MySQL
- HTML
- CSS
Solution
To optimize Smart Delivery’s logistics, we created a custom algorithm that considers multiple variables, enhancing route assignment accuracy, operational reliability, and scalability for complex delivery scenarios.
- Brainium’s team of specialists in algorithm design, machine learning, and software development, built a custom algorithm for our client’s platform. The algorithm was designed to calculate factors like multiple drop locations, drop time overhead, breaks (rest time), and working hours.
- We began by defining the routing matrix. Every delivery location became a node, each linked to factors like:
- consumer-preferred delivery times
- delivery agents’ working hours
- near real-time traffic updates
- characteristics of the local geography
The robust algorithm we crafted took into account all these interconnected variables.
- The development process involved extensive brainstorming and quality assurance (QA) iterations to enhance the algorithm’s accuracy, reliability, and ability to handle complex delivery scenarios.
- The resulting algorithm that we built for Smart Delivery, efficiently manages multi-level use cases, delivering significant improvements in route assignment accuracy, operational reliability, and scalability.
Results
The implementation of our custom algorithm has transformed Smart Delivery’s operations, improving route efficiency, scalability, and customer satisfaction, while automating complex logistics and reducing manual interventions.
Precise Route Assignments
Seamless Handling of Customer Preferences
Improved Scalability
Traffic-Optimized Routes
Simplified Operations
Reliability in Challenging Conditions
Reduced Manual Intervention
Increased Customer Satisfaction
Client Feedback
Nothing feels better than delivering exactly what our client needs. Smart Delivery was genuinely pleased with the customized approach we provided.
“I can’t thank the Brainium team enough. Our delivery system was quite chaotic. They created an algorithm that factored in our highly complex delivery needs with ease. Thanks once again for enabling us to be the market’s sharpest last-mile platform”
Testimonials
How our services bring about success
Daniel Tyzzer
We began working with Brainium around 4 months ago. This is our first time getting a website built and the Team at Brainium made the experience very enjoyable. We are based in Australia so one of our concerns was being able to get in touch with them. But they were always easily contactable. They responded quickly to all of our inquiries. Our site was finished very quickly and they worked very well with our team. We have no problems recommending their services.
Vijay R. Venkat
I wanted to take some time to let you know that your team has done great work in building the site. It took a lot of pain all the way to build a very good site. If you or your company needs any references in the future, feel free to let me know of the same. I am sure we are going to work again in the future to take this site to mobile phones. Thank you once again for helping me in setting up my business.
John Coakley
Brainium is the best company that I have worked with in terms of providing updates and setting expectations. Regarding project management, the timelines and deliverables were met as scheduled. I did not have to wait or inquire about what was going on or when expectations were to be met. You guys have worked side by side with me. You have fully understood my thought process and what I envisioned, and you superseded my expectations.
Steven Wilson
Brainium is the most amazing business. They always fulfilled every commitment above and beyond my expectations. Working with Brainium has been a highlight in my career, an amazing journey of discovery and success. My favorite experience with Brainium is their Solutions. I have learned so many “problem-solving” skills from this team. They truly are good at their job and deserve the highest commendations. I can’t wait to work with this team full-time again. Together, we have created a leading website for my industry. Once we open our online store, we are certainly set to become a market leader. Maybe I don’t know something, some coding, bugs, or some other mishap on the site, best of all Brainium is there to support me. Trustworthy and Reliable without a doubt!
